History Lesson: The Eighties

The 1980s was a decade of great social, economical and technological advancement. It was during this decade that Leonard’s Photography made the “Big Move” from our humble St. George Street location to our present location on San Marco! For a short time Leonard’s continued to utilize the St. George location for film processing until it was eventually moved over permanently in 1983.



The Leonard’s Bindery: Always Lending a Hand

This month Leonard’s is pleased to highlight one of the most important departments within Leonard’s Photography, the Bindery. The Leonard’s Bindery is responsible for assembling all of the school calendars, yearbooks, senior focus books, and memory books that come through the building. It is a department with no real off-season that depends on teamwork. They always lend a hand when one needs it, something founder Leonard R. Tucker Sr. would certainly praise. The Bindery is one department where Leonard R. Tucker Sr., or as they called him, Mr. T’s legacy lives on. His influence is still felt heavily within the Bindery and among the team.

During the busiest parts of the year, this incredible team can work on up to three yearbooks a day. “Without teamwork there wouldn’t be much progress,” says Rose Wallace.  With each machine requiring at least three employees, teamwork is a must. This is an extremely physical job that requires attention to detail. The Bindery has five awesome year-round employees, Rose, Marie, Wendy, Cheryl, and Tommy. They have been with Leonard’s for a combined total of 110 years! “Everyone in our Bindery department has over 20 years at Leonard’s! It is easy to be confident in their abilities knowing that they have “seen it all.” No two days are the same in this department and they work very well together as a team. We produce half a million books annually, plus all sorts of brochures and promotional items,” says Randy Sellers, Director of Operations.

Leonard’s Style Report: Flatforms

Flatforms! We have seen them everywhere! They have become this season’s hottest shoe. Designers and celebrities have embraced the magic of flatforms. They are extremely versatile and they come in a variety of styles, patterns, and colors. They represent the best of flats and platforms, making them this season’s must-have shoe. Will you be making a statement in flatforms this season?



Questions? Comments? Feel free to contact us at socialmedia@leonards.com

Love it or Leave it: Colored Denim

This week’s Love it or Leave it trend is colored denim! We are seeing some wild hues of jeans lately. Many celebrities have already embraced this growing trend. Colored denim is a great way to add a splash of color to an awesome spring/summer look. How do you feel about vibrant colored jeans? Should we embrace color or kick it to the curb? Let us know what you think!


Questions? Comments? Feel free to contact us at socialmedia@leonards.com

Senior Spotlight: Alyssa

This week we are excited to announce that our Senior Spotlight is Alyssa from Oviedo High School! This awesome senior will be graduating with honors this year. She is a member of the BETA Club and the National Honor Society. Alyssa’s most challenging undertaking thus far has been taking AP courses. “I persevered by studying every single night!” she told us. Upon graduating from high school, Alyssa plans to attend college where she will study architecture or engineering. She is most looking forward to college life and meeting new people. When asked if a picture is really worth a thousand words, Alyssa said, “Yes!” Way to go, Alyssa!

History Lesson: The Seventies!

When you think of the 70’s what comes to mind? I think of bell-bottoms, platform shoes, huge sideburns and the Watergate Scandal. While those are certainly aspects of the seventies, the most important features of this decade were the societal shifts and the advancements being made in architecture, technology, and science!


During this decade Leonard’s was still located on St. George Street in downtown Saint Augustine. We had just begun processing our own color prints which were being offered to our growing number of schools throughout the state. It was also during this time that we purchased off-set printing presses that allowed us to print all of our paperwork internally (i.e: flyers, order forms ect.). However, one of the most important advancements we made was the creation of our Yearbook division. In 1977, we produced our first school yearbook!!

Leonard’s Photographic Lab —Team Work and A Strong Family Bond

Leonard’s Photography is a family owned and operated company that has been in business for over sixty years. While it is true that strong family ties exist within the Tucker family itself, similar family bonds resonate throughout the entire company, especially within the Photographic Lab. “We have all worked together for so long. We work well together. We are a very good team,” says Debbie Bates, the Photographic Printing and Digital Editing Supervisor. Debbie has been with Leonard’s since 1987. “When I first started we had film. Some of the photo printing was done in the dark rooms and we had to physically move the film by hand,” Debbie states. Since then, there have been incredible advancements in technology and the lab has worked together as a team to transition into the digital age.


 “At Leonard’s we believe our advantage is the people on our team. With an average employee tenure of over 17 years, we have a strong family bond amongst us that is second to none! We have such a diverse line of products and services we offer, so the fact that we are all in one location, working together as a team, helps the process go smoothly. I couldn’t be more proud of our fantastic group!” says Randy Sellers, Director of Operations. With team members that have been with Leonard’s for over thirty years, such as Susan Winman, the Photographic Lab Supervisor, and Britt George, the Photographic Packaging and Finishing Supervisor, it is no wonder that the lab operates as smoothly as it does. Both Susan and Britt attribute Leonard’s success to organization, an efficient work flow, and most importantly, team work.

Leonard’s Style Report: Precious Metals

This season we have seen tons of metallic hues cross the runways! We have seen some amazing pieces including skater skirts, jackets, and hand bags. Metallic hues add some edge to any look. So, definitely snatch up a metallic look for your wardrobe. They pair well with bold graphic prints and vibrant colors. This futuristic style has become so popular with designers. We love where this is trend!



Questions? Comments? Feel free to contact us at socialmedia@leonards.com

Love it or Leave it: Chunky Necklaces

As many of you know bib necklaces and chunky necklaces took us all by storm this year. And with good reason! Every so often you want to go for that statement piece of jewelry and chunky jewels and gems can add some pizzazz to any look. A chunky necklace can potentially be the cherry on top of a great outfit! However, let’s not overdo it! These necklaces are supposed to make your look super chic and classy. There are definitely some that make me question. So, what do you think? Do you love these necklaces or do you think we should kick ‘em to the curb?




Questions? Comments? Feel free to contact us at socialmedia@leonards.com

Senior Spotlight: Roma

This week we are happy to announce that our Senior Spotlight is Roma from Bloomingdale High School! This amazing senior is a member of her school’s chorus and spends time volunteering with Hillsborough County Parks and Recreation Center teaching baton twirling. Upon graduating from high school, Roman plans to attend college where she will study Elementary Education. When asked if a photo is truly worth a thousand words, Roma said, “Yes! Pictures tell a story and show feelings and emotions.” Great job, Roma!